Shaking up the 14th at Bay Hill

Orlando Social Golfer looks to revitalize the Arnold Palmer Invitational Presented by MasterCard

With “Quiet please” and frequent “Shhhhshing” of the crowds we all know that hootin’ and hollerin’ isn’t something that is too welcomed around the sport of golf. A sport that is known (sometimes to its detriment) for quiet and polite claps, an environment that’s been that way for decades…

So, one might ask, why change things now?
If it ain’t broke don’t fix it, right?
Well, what if it is “broke?”
What if things need to be shaken up?!

That’s where Orlando Social Golfer (OSG) comes in; OSG represents a younger demographic, a group that is perfectly happy and natural playing golf with their shirts un-tucked (gasp from the older generations), a generation that like to marry the game of golf with a cold beer. They’ve grown up with the excitement of Tiger Woods at the forefront, the outrageous, although fictional, character Happy Gilmore, the sometimes seemingly fictional and outrageous John Daly and the fun loving, care free, go for broke Bubba Watson and Ricky Fowler.

OSG is stepping up to the plate to try and help draw in more fans from this colorful generation. The goal: To grow the game to a new audience, to show a new audience that watching golf is fun, exciting and a social experience. The Arnold Palmer Invitational Presented by MasterCard, alongside OSG, are both taking great strides to allow fans to feel a new and youthful energy, feeling as if they are at any regular exciting sporting event (Maybe comparable to a top-notch rivalry college football game). Growing the fan base and getting new people excited about watching golf will hopefully translate into more people playing golf, which helps the industry through and through.

What: Shaking up the 14th @ Bay Hill

The home of the King, leading up to the Masters and with all the best players in the world, the 14th hole has plans to (one day) rival the best atmospheres on Tour. The Arnold Palmer Invitational Presented by MasterCard is stepping out of their more traditional style and lightening things up with their actions to grow the game to a younger and more social demographic. The 14th hole is an uphill 200-yard, par-3, but will probably have a bit more excitement than in years past. Fans will be out in full force cheering for their favorite players, great golf shots and of course enjoying the weather, the scenery, each other and a couple of cold ones. Look for a group wearing baby blue “Golf. Beer. Cheer.” t-shirts to create a fun and exciting buzz around the tournament and build an atmosphere that people will want to join in on for years to come.

When: Saturday, March 26, 2011 from 11 a.m. – late!

Where: The Arnold Palmer Invitational Presented by MasterCard at Bay Hill on the 14th hole

The 14th hole at Bay Hill, overtime, will do for the Arnold Palmer Invitational Presented by MasterCard, what the 16th hole did for TPC Scottsdale. This new, younger, excited crowd will create a fun atmosphere and a memorable place for fans and players to have a great time. The 14th hole’s central location is convenient to access, nearby two concession stands, the 15th tee and near the 18th hole, it’s an ideal location to enjoy and watch some great golf.

Admission: OSG Priced tickets – $35+tax
Tickets are available on OrlandoSocialGolfer OR for those who already have tickets, the event is open to all spectators.

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