Tiger Woods Nike Commercial
I know what you’re thinking, “maaan, I’ve already seen this video twenty times today!”
Well, I’m a little late in posting it, not one of the fortunate ones who has access to youtube in the office…. 🙁
Watching the video caused a myriad of thoughts to form in my head, from “man, this is a creepy commercial” to “I wonder if Tiger Woods had much choice in whether or not he was going to do this video.”
I like Nike’s approach to the Tiger Woods saga, confronting the controversy head on while at the same time, leaving the commercial open to interpretation. Either way you look at it, the commercial certainly did what it was intended to do, created a whole slew of publicity. Also, the timing couldn’t be better.. smack dab in the middle of the 2010 Masters.
My interpretation of the commercial is Nike is telling the world, we understand that Tiger Woods screwed up, he’s human and we all do it, but we still support him and hope he’s taken this experience to heart, understands the impact his actions have not only on himself, but also on his family, sponsors, fellow professional golfers and to the sport itself. Our hope is that he learns from his mistakes and avoids them in the future.
I am REALLY interested in hearing what you have to say on the Tiger Woods Nike Commercial, did you like it, hate it, gave you the hibi-jibi’s, etc…